Paired comparison is a technique which compares alternatives one to one in a tabular fashion. It is sometimes also used to compare criteria and calculate their weights. Alternatives are set-up over both table axes. When comparing one alternative with another, one can give a preference over one idea to another.

Brain writing is a creative technique which let everyone associate on ideas, passing along documents with ideas through a team. Brain writing is a creative technique which let everyone associate on ideas. For this technique, you need separate A4 or A3s paper sheets, or even smaller sheets of paper.

Card sort is a technique which ranks alternatives on intuition by shuffling them step by step. There are different variations possible, by assigning values to a collection of alternatives or just by shuffling them on intuition. This technique shuffles ideas one by one to select a certain set. Next to ideas, you can also use […]

The product criteria checklist helps to determine objectives based on predefined categories. Use this technique to determine a list of objectives for physical product development.