LCO evaluates alternatives based on Likes, Concerns and Opportunities, and uses opportunities as stimuli for ideation and further alternative development.
Executing the Method
For each alternative or idea, draw the above table for each alternative.
List likes, concerns and opportunities
List the likes, concerns and opportunities for each of the alternative.
Generate new alternatives
Use the concerns and opportunities to generate new alternatives and to overcome these concerns and opportunities.
Based on the new alternatives generated, one alternative might stand out and selected for further development. If no alternative stands out, try to repeat the former step.