The force field analysis lists forces against and forces for a certain alternative and sums their scores.

You could also exchange forces against and forces for with disadvantages and advantages of a certain alternative. In a group setting, a force field analysis can also uncover who are resisting or assisting a certain alternative and in that way already prepare for implementation.

Executing the Method

  • Generate Forces

    For each alternative or idea, generate forces against and forces for this alternative.

  • Score Forces

    Score each of these forces with a numerical value, preferably on a 1-5 scale (obviously, negative scores for forces against).

  • Sum Scores

    Sum these scores to get a combined score of the alternative, and decide which alternative to pursue based on the total scores of each individual alternative.