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Challenge

Operation Mobilisation, a worldwide NGO with over 5000 members, wants to bring their teenager event TeenStreet to many other places in the world. But how do you do that? What should healthy multiplication look like, keeping the core strengths in place, yet implementable in different cultures all over the world? This was the challenge for CreativeSolvers to take on.

Approach

In order to come up with a solution that fitted the organisation, three current events, in Germany, Montenegro and Malaysia were visited. The primary goal was to get to the core of TeenStreet seeing through the different cultural elements. Another goal of the visits, talking to the organising teams, was to end the challenges for them they have while setting up a TeenStreet.

Teenstreet Country Visits
Teenstreet in various countries

In a cross-cultural meeting with people from all over the world both familiar and new to TeenStreet, the findings were presented and a first draft of the product tested. After this, the Startup Kit was further developed and handed out to be used by several teams in Africa, America and Asia as a pilot for starting new TeenStreets.

Solution

The Startup Kit consists of a Handbook which gives insights in what TeenStreet is about, and why the outlines are the way they are. This is the starting point for a team to organise an event like this while leaving room for filling in the details. Since organising teams have been struggling in the past, a process was designed for them to follow. This is based on the Drexler/Sibbet team performance model, taking them through a time of getting to know each other, gaining trust and performing well together, and closes by a phase of evaluation and continuation. Four Canvasses have been designed that take them on a journey together, accompanied by a Manual and a Game that will help them to keep the team aligned.

An overview of the Teenstreet startup kit
An overview of the Teenstreet startup kit

The teams will be guided by Ambassadors that will help them in the process, giving TeenStreet Global the opportunity to oversee all the events. The Startup Kit also functions as a conversational tool within the organisation, providing a common language for a cross-cultural organisation.

What the client says:

“It is not easy to lead an organization in a new phase of innovation and growth, while they have been doing the same for 27 years. We needed an outsider who could grasp and hold on to our DNA, but also had the courage to present new things and to transfer that to the international team.

Client brainstorm meeting
Client brainstorm meeting

CreativeSolvers was the right team for the job! They captured our DNA like a sniper and developed a creative product in a relevant way that will help us jump into a new future where we can multiply our product exponentially in other countries. In our first year after CreativeSolvers’ work, their product is already used in the USA, Portugal, South-Sudan, Russia, China, Zimbabwe, Zambia, Canada and Israel!

It was inspiring to work with a young professional team that is daring and has an eye for the heart of the organization.”